C4E for companies

Productivity is intensively controlled by emotions – how much do employees‘ emotions cost a company?

The operational view of the impact of the emotional state of employees on profit and productivity

If the emotional balance of an employee surpasses the normal value of 100% he gains more emotional power than he puts in. The employer could ask for a higher performance or pay a lower salary. This plus in terms of power represents a reserve which can be made good use of in times of work overload - if this occurs on a limited and temporary basis. It promotes health and satisfaction with the company. Employees whose values significantly surpass 150% are reliable partners during times of growth of the company and times of crisis.


Would you like to know whether your company culture fits to the needs of your employees? C4E provides you with the answers to key questions:

  1. How strongly does your appreciation for your employees encourage their productivity in terms of generating revenue?
  2. How much of the available time of your employees do you make use of for generating productive performance?   
  3. How much of the talent of your employees is used exactly where it generates profits?
  4. How far developed is the identity in your company and does it fit to the needs of your employees?
  5. How well do you deploy teams in your company?
  6. How well does your leadership fit to the tasks and demands of your employees?
  7. How sustainable is your business from the perspective of employees?
  8. How is your economic success assessed by our employees?
  9. How far do you serve your employees‘ needs in terms of participation?
  10. What is the relationship between your employees and your customers like?


Relevance of evaluated results for companies

20-80% Red range
From a company’s perspective, results in the red range are very dangerous! This means that demands for higher performance will not be enforceable. However, this also means that the unused performance potential can be activated and higher performance can be achieved. As long as a company is profitable and able to generate earnings in the market through other processes, it can afford unsatisfied employees with values ranging in the red segment. In industries in which only small margins are generated with many employees, this is hardly possible. However, if you succeed in inspiring your employees to deliver higher performance, you can achieve strong competitive advantages.

81-120% – Yellow range
From a company’s perspective, a result in the yellow range is initially not alarming. This means that there still is much potential for improvement. It is important to identify the differences on department levels. Sometimes, individual areas differ greatly and it is worthwhile to investigate into further details (a few bad apples can spoil the whole barrel).

121- 180% – Blue range
Results in the blue range mean that company can rely on its employees. The performance of its employees is well above the industry average and significantly less expensive relative to labor costs than the competitors’. Since the emotional balance of the employees is positive, one specific area – where a positive emotional balance is a mandatory prerequisite - will work very well: innovation!

Companies that need to be innovative in order to compete globally, cannot manage without a positive emotional balance among their employees and cannot exist for long.

No company in the innovative Silicon Valley has a negative emotional balance – and few companies spend more on the feel-good environment of their employees as the protagonists of Silicon Valley.